The Circulist Mission

The Circulist Story.

Circulist was born out of a desire to solve the climate crisis, and provide a pathway toward complete material stewardship in product design, manufacture and use.

A closet architect and lover of design, Nick Gonios spent 30 years in the tech industry, helping to transform the inefficient software titans into streamlined, cloud based SaaS offerings that provided better service in a far more sustainable way.

It was this grounding that led him to look at the big 'unsolved problem' of e-waste, and work with industrial designers, architects and engineers to develop a new system of making and using products.
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Not long after the discovery of this desire to build a global impact venture, circulist was born.

Meet Nick

Deep passions for all things architecture and product design yet fell into software and information technology. I have over 30 years of experience in the technology industry, working in private and publicly listed software technology ventures, early-stage tech investments, and as a board member for software subscription scaleups globally.

"At circulist, I'm leading a mission driven venture and building a tomorrow where products are made to be used rather than thrown away. Where circular design and intelligent ecosystems will enable us to reuse and recycle natural resources, and where products can be good for people and the planet."

The Circulist Imperative.

Before we get to 100% circular systems eliminating waste and pollution locally, manufacturing will first have to progress through five levels of technology, organisation, product dematerialisation and build world advancements.

Traditional manufacturing with circular intent.

Tracking material usage throughout product lifecycle. Recycling activities implemented.

Dematerialisation and circular design. Products as a service.

Several local microfactory assembly and service centres operational.

100% circular system powered by an intelligent network.

5 Levels of Circular Advancement

Solving for the global climate challenge.

Dematerialisation

Using Artificial Intelligence and circular design principles to ‘do more with less’ and create products that are easier to service and recycle when their effective life is over.

Intelligent Systems

Tracking our most valuable resources throughout the lifecycle of a product, and getting better usage data allows product manufacturers to keep materials on the balance sheet, and build better products with those materials in the future.

Products as a service

A movement away from customers owning products will empower the production of longer lasting products and encourage circular design practices, to create products that are a joy to use, and easy to repair and recycle when their life is over.

Local microfactory assembly & distribution

Putting it all together by powering the creation of local products for local markets. Reducing carbon emissions and the reliance on global supply chains, while creating more jobs for local economies.

The 20th century engine of growth was the megafactory & global supply chain network.

Now we're on a pathway to reprioritise growth by shifting capabilities and value back to local cities with humans partnering with the planet.

- Nick Gonios circulist.

The latest from the Circulist Quest

Listen to Nick Gonios as he speaks to industrial designers, product manufacturers and innovators on the quest to dematerialise the world and accelerate the shift to the circular economy.

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